Job description
As the Digital Media Account Director you will have solid online and comms planning and buying experience within a digital agency. You must also have an understanding of ad serving technologies (ideally DFA6),web analytics (Omniture Site Catalyst) and be able to understand emerging performance media platforms. It’s essential that you understand search and can work with offline teams. Experience of working across automotive is highly desirable.
As a the Digital Account Director you will be supporting the main leads across these global accounts by planning, implementing and optimising direct response campaigns for wither blue chip or global clients with some specialist knowledge of search, affiliate or mobile marketing. You will be responsible for developing and integrating the client’s media strategy (display, ad exchanges, affiliate, paid search and mobile). Your day to day role will involve the collation and analysis of data to plan and optimise performance media campaigns whose results will be fed back to other regional and global team so that future investment is more effectively distributed to the relevant areas. This is a supportive yet instrumental role within a growing media team which has a huge budget to work with for a top ten global brand.
This global agency continues to win pitch after pitch for clients who take digital extremely seriously. An opportunity like this rarely surfaces and it would suit an ambitious and talent DR Account Director who would like to sink their teeth into a global brand. There is also ample opportunity to make an impact and grow a team across this global and brand amongst others.
Desired Skills and Experience
Media Planning and Buying
Automotive exeprience (ideal)
People management
Knowledge of other digital channels.
How To Apply
For more information log on to the company website at: digitalpeople.net/
